01 / BRAND COLLABORATIONS
Authentic partnerships
Thoughtful brand integrations, product experiences and longer-term ambassador collaborations. Always with editorial integrity.
HOOKD.CC / CARP CULTURE
Independent angling culture / Partnerships
BEYOND
THE CATCH.
Cinematic storytelling, authentic carp fishing and creative collaborations for brands that belong outdoors.
LET'S COLLABORATE ↗HOOKD ORIGINALS / CARP CULTURE / EST. 2026
01 / The concept
NOT JUST
ANOTHER
FISHING CHANNEL.
HOOKD.CC is an independent carp culture and content project founded by designer and creator Henning Pfeiffer. Built around a lifelong passion for carp fishing, we combine real sessions at the water with distinctive visual storytelling, practical knowledge and thoughtful outdoor culture.
We are building a new editorial platform and audience. Our creative production capabilities are available to selected partners from day one.
02 / Work with HOOKD
WHAT WE CREATE.
02 / CONTENT PRODUCTION
Film, photo & short-form
Premium outdoor photography, campaign films, reels, vertical video and creator-produced assets for your own channels.
03 / EDITORIAL
Stories worth watching
Documentary fishing sessions, gear field tests, interviews and educational formats that offer substance beyond the product shot.
04 / CREATIVE SERVICES
Concept to campaign
Creative direction, visual concepts, content strategy and digital campaign development for ambitious fishing and outdoor brands.
03 / The founder
CREATED BY
HENNING PFEIFFER.
Designer, marketing strategist, lecturer and lifelong carp angler. My fishing journey started at thirteen. After years away from the bank, I returned to the Ruhr — and started HOOKD to tell the stories behind the passion.
Good content doesn't just show the catch. It makes you feel why the journey matters.
04 / How we work
BUILT FOR REAL COLLABORATION.
01 — DISCOVER
We discuss your brand, audience, objectives and the right creative fit.
02 — CREATE
We develop a tailored production concept, deliverables, timeline and transparent budget.
03 — RELEASE
We produce, publish where agreed and evaluate results against defined goals.
05 / Contact
HAVE A STORY
WORTH TELLING?
For partnerships, branded content, creative productions and press enquiries, tell us about your project. We will respond with a suitable collaboration approach.
START A CONVERSATION ↗Please replace the placeholder email address before publishing. Paid partnerships are disclosed transparently.